e-Learning and the Science of Instruction: Proven Guidelines for Consumers and Designers of Multimedia Learning
by Ruth Colvin Clark
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List Price: $55.00
Our Price: $35.00
Your Save: $ 20.00 ( 36% )
Availability: Usually ships in 24 hours
Manufacturer: Pfeiffer
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Average Customer Rating:  
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Binding: Hardcover
Dewey Decimal Number: 658.312402854678
EAN: 9780787986834
ISBN: 0787986836
Label: Pfeiffer
Number Of Items: 1
Number Of Pages: 496
Publication Date: 2007-09-28
Publisher: Pfeiffer
Studio: Pfeiffer
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Spotlight customer reviews:
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Customer Rating: 
Summary: Usefull evidence based information
Comment: Loads of best practises that is based on solid research. Quite a few eye openers as well. There are already enough of the quick do and don'ts books, this book finally gives me solid base I was looking for. And I totally disagree with others that the book is boring. I really enjoy reading it. It is not hard to read even for foreigners (like me).
Customer Rating:
Summary: Required Reading
Comment: This book should be required reading for anyone undertaking a training initiative or considering e-learning. The field today is filled with "rapid development" tools that provide quick translation of slide shows, and "rich media" courses. All of these tools are designed to be easy to use and rely on generic, uninspired templates.
There is much more to designing e-Learning than simply getting your content into an electronic format and making it available online. This book explains it all, and is considered a bible by everyone I've worked with in the field.
Customer Rating:
Summary: e-Learning and the Science of Instruction
Comment: This book was great! My classmates and I used it to develop a usability evauluation. Great updates!
Customer Rating:
Summary: Extremely Accessible and Great Basic Information
Comment: I operate an educational multimedia publishing group serving the public healthcare sector. I found this book to be eminently approachable and extremely well organized. I was able to read through it over a weekend. One can get to the key concepts (the HOW) of each chapter without being forced to muddle through the supporting theory. That being said, all major concepts are well supported by research and cognitive theory for those who wish to understand the WHY. It is important to note that the authors' focus is mostly on the corporate training world and adult learners needing to develop fundamental skills. Not until chapter 14 do they discuss approaches to more advanced learners. Overall, I highly recommend this book. It should be on the shelf of everyone who is creating e-learning for adult learners.
Customer Rating:
Summary: A little too dry
Comment: I was looking for a book that could provide tips on making online education more engaging. This book was rated highly by other reviewers so I pulled out my credit card and bought it. But I have to agree with another recent review: it's just too boring! The book is written in a style that is very formal and isn't very engaging. I'm a little disappointed that a book about instruction techniques isn't better written and a setting a good example of it's content.
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Editorial Reviews:
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Customer Rating:
Summary: Usefull evidence based information
Comment: Loads of best practises that is based on solid research. Quite a few eye openers as well. There are already enough of the quick do and don'ts books, this book finally gives me solid base I was looking for. And I totally disagree with others that the book is boring. I really enjoy reading it. It is not hard to read even for foreigners (like me).
Customer Rating:
Summary: Required Reading
Comment: This book should be required reading for anyone undertaking a training initiative or considering e-learning. The field today is filled with "rapid development" tools that provide quick translation of slide shows, and "rich media" courses. All of these tools are designed to be easy to use and rely on generic, uninspired templates.
There is much more to designing e-Learning than simply getting your content into an electronic format and making it available online. This book explains it all, and is considered a bible by everyone I've worked with in the field.
Customer Rating:
Summary: e-Learning and the Science of Instruction
Comment: This book was great! My classmates and I used it to develop a usability evauluation. Great updates!
Customer Rating:
Summary: Extremely Accessible and Great Basic Information
Comment: I operate an educational multimedia publishing group serving the public healthcare sector. I found this book to be eminently approachable and extremely well organized. I was able to read through it over a weekend. One can get to the key concepts (the HOW) of each chapter without being forced to muddle through the supporting theory. That being said, all major concepts are well supported by research and cognitive theory for those who wish to understand the WHY. It is important to note that the authors' focus is mostly on the corporate training world and adult learners needing to develop fundamental skills. Not until chapter 14 do they discuss approaches to more advanced learners. Overall, I highly recommend this book. It should be on the shelf of everyone who is creating e-learning for adult learners.
Customer Rating:
Summary: A little too dry
Comment: I was looking for a book that could provide tips on making online education more engaging. This book was rated highly by other reviewers so I pulled out my credit card and bought it. But I have to agree with another recent review: it's just too boring! The book is written in a style that is very formal and isn't very engaging. I'm a little disappointed that a book about instruction techniques isn't better written and a setting a good example of it's content.
In this thoroughly revised edition of the bestselling e-Learning and the Science of Instruction authors Ruth Colvin Clark and Richard E. Mayer— internationally-recognized experts in the field of e-learning—offer essential information and guidelines for selecting, designing, and developing asynchronous and synchronous e-learning courses that build knowledge and skills for workers learning in corporate, government, and academic settings. In addition to updating research in all chapters, two new chapters and a CD with multimedia examples are included.
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